Features

Everything you need. Almost all of it free.

The few Pro features are marked. Everything else is on the free plan with unlimited responses.

Everything included

The whole toolkit, on the free plan.

Features other tools save for paid plans come standard here. Build it once and it works on every device.

Describe your form

Generate

Describe it, and AI builds it

Type what you need in plain words. Shapeform writes the questions, picks the right field types and adds logic. Edit anything after.

NPS score0 – 10if score ≤ 6What went wrong?if score ≥ 9Leave a review?

Logic that branches

Jump to different questions or endings based on any answer, score or hidden field.

1 →
Which theme feels like you?
ABold
BCalm
Paper

Themes with taste

40+ hand-tuned presets, 30 curated fonts, your colors, photo backgrounds.

Respondents reaching each question−28% at Q4
100%
Q1
94%
Q2
89%
Q3
61%
Q4
57%
Q5
55%
End

See where people drop off

Per-question drop-off shows the exact step losing respondents.

ABC
↑Enter ↓

Made for the keyboard

Letter keys pick answers and Enter moves on. Filling a form feels quick.

Inline
Popup
Slider
Full page

Embed it anywhere

Inline, popup, slide-in or full page. One script tag, any website builder.

And a lot more, all free

  • Quiz scoring & calculator
  • Answer recall in questions
  • Hidden fields & UTM capture
  • Partial response capture
  • File uploads & signatures
  • Webhooks for any tool
  • CSV export
  • QR codes for every form
  • Email notifications
  • Close by date or response count
See every feature
Build

AI form generator

Describe a form in a sentence and get a full draft with the right question types.

Conditional logic

Jump to questions or endings with all/any rules on answers, variables and hidden fields.

Scoring & calculator

Add points per choice, run add, subtract, multiply or divide, and show results on endings.

Answer recall

Use earlier answers inside later questions: “Nice to meet you, Sam.”

Hidden fields

Capture UTM tags, user IDs or anything else from the URL.

Two layouts

One question at a time, or the classic all-on-one-page layout.

Design

Themes & fonts

40+ presets, custom colors, 30 curated fonts, radius and alignment controls.

Background images & logo

Full-bleed photos with overlay control, plus your logo on every screen.

Keyboard-first player

Letter keys select, Enter continues, arrows move. Smooth on every phone too.

Custom CSS

Pro

Fine-tune any detail of your form's look.

Collect

File uploads

Collect CVs, photos and documents. 10MB on free, 100MB on Pro.

Signatures

Respondents draw their signature with a mouse or finger.

Close rules

Close by date, after a number of responses, or with one switch.

Password protection

Pro

Keep private forms private.

Share & analyze

Links, embeds & QR

Inline, popup, slider and full-page embeds, or a downloadable QR code.

Drop-off analytics

Views, starts, completion rate, average time and drop-off per question.

CSV export

Every response, one click, ready for any spreadsheet.

Webhooks

Send each response to Zapier, Make, Slack or your own API in real time.

Email notifications

Get an email the moment a response comes in.

24 block types

A question for every answer.

From a quick yes or no to signatures, rankings and matrices. Every type works on free, with validation built in.

Layout
Welcome screen
Statement
Text
Short text
Long text
Number
Choice
Multiple choice
Checkboxes
Dropdown
Picture choice
Yes / No
Legal / consent
Rating & ranking
Rating
Opinion scale
Net Promoter Score®
Ranking
Matrix
Contact
Email
Phone number
Website
Contact info
Address
Other
Date
File upload
Signature

Make your next form the good kind.

Free forever with unlimited forms and responses. No credit card needed.